One of the hottest crazes right now in ice fishing is custom ice rods. Companies like Tuned Up and JT Outdoors have blown up in recent years, as the demand for their $100+ rods has soared well above what anyone had expected years ago. As a result, some bigger, well-known ice companies have jumped into the game (i.e. Clam). Many anglers love knowing they have the best of the best, but are these high-end rods really worth the money?
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